SCOTT Enduro Cup

The Scott Enduro Cup is a 3-stop mountain bike series aimed at providing high quality events for the newly emerging enduro community. In 2015 I led a rebrand of the event to strategically align with SCOTT Sports’ goals and trends in the enduro industry. I provided art direction and designed event branding, signage, marketing collateral and merchandise.

Photos courtesy of MSI.

ClientSCOTTAgencyMSIServicesArt Direction, Graphic Design Year2014–2016Linkendurocupmtb.com